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Never miss a videoor stream about your game.

IndieCtrl tracks every YouTube video and Twitch stream, VOD and clip that covers your games-matched to the right title, every creator saved to your database, and lined up against the Steam sales it drove.

Get Full Control Over Your Indie Publishing!

Content coverage

Latest across your games

Tracking

1,284

Videos & streams

612

Creators

37 new

This week

Splattercat
YouTube

Splattercat

First look - Neon Drift is chaos

48.2k views

2 days ago

Wanderbots
Twitch

Wanderbots

Full playthrough 路 Ashen Reach

31.9k watch-hrs

4 days ago

Kikurage
YouTube

Kikurage

馃嚡馃嚨

瀹熸硜 路 Neon Drift 銈掋儣銉偆

26.1k views

3 days ago

Olexa
Twitch

Olexa

Blind run - day one

18.4k watch-hrs

1 week ago

YouTube videosTwitch streams, VODs & clipsCreator databaseContact emailsWhole catalogueSales impact

Coverage tracking

Every video and stream about your games, found for you.

Connect a game and IndieCtrl watches YouTube and Twitch for coverage of it-then keeps checking. New videos, streams, VODs and clips are matched to the right title and dropped into one feed, with the creator, the reach and when it went live-and it pulls in the coverage that already happened before you connected, so you start with the full history, not just what lands next.

No saved searches, no browser tabs, no asking your community to tag you-it runs across your whole catalogue, so a mention you'd have missed is waiting for you. And it goes further than the video: for each creator it saves their contact email and other channels to your database, so the person who covered you today is someone you can reach again for the next update.

YouTubeYouTube

842 videos

Videos

Northernlion

Northernlion

58.4k views

aliensrock

aliensrock

16.2k views

TwitchTwitch

442 streams

Streams 路 VODs 路 Clips

Charliebarley

Charliebarley

14.7k hrs

GamSmolders

GamSmolders

9.4k hrs

Every creator saved to your database - with contact email and their other channels

Media coverage

Coverage over time

YouTubeTwitch
Best Indie Games
YouTubeTop on YouTube

Best Indie Games

62.4k views

Blitz
TwitchTop on Twitch

Blitz

14.2k watch-hrs

Media coverage

Coverage over time, and who's driving it.

Beyond the feed, IndieCtrl charts your YouTube and Twitch coverage over time, so you can watch a launch beat build and fade instead of guessing at a pile of individual videos and streams.

And it ranks your top creators on each platform, so you always know who's actually carrying your game-the names worth thanking, keeping close and coming back to for the next release.

Coverage meets sales

See which coverage actually moved revenue.

Coverage doesn't just sit in a list. Every video and stream lands on your Steam sales and wishlist charts by the day it happened, so when revenue jumps you can see the coverage that landed alongside it-the combination that moved the day, not a single guess.

Sales & Coverage / RevenueDemo data
IndieCtrl revenue chart with festival, promotion and YouTube/Twitch coverage lanes above the sales lines, and a coverage-day breakdown of streams, videos and revenue

What you get

Coverage tracking that runs itself.

The exact video list

Every YouTube video that covered your games, listed in full with the details and a click straight through to watch it - not a vague count.

Streams, VODs & clips

Live Twitch streams plus their VODs and clips that feature your games, with watch-time and reach - not just what happens to be live.

Past coverage, not just new

The moment you connect a game, IndieCtrl brings in the coverage that already happened - earlier videos, streams, VODs and clips - so you start with the full picture, not a blank slate.

Contact email on file

The business email each creator lists publicly, with their other channels, so you can reach the same people again for your next update.

Builds your creator database

Every discovered video and stream adds the creator behind it to your own database, so your roster grows as your coverage does.

One search, every platform

No hunting across YouTube and Twitch tab by tab - every mention is found and the creator behind it identified for you, in one place.

Coverage in any language

Regional creators count too - a Japanese, Korean or Taiwanese video about your game is found and tagged by region, so coverage abroad never goes unseen.

Sales impact by the day

Coverage lands on your Steam sales and wishlist charts by day, so you can see which creators moved wishlists and revenue.

How it works

Connect your games - coverage tracking does the rest.

  1. Steam
    Neon DriftAshen Reach
    01

    Connect your games

    Add the titles you publish - IndieCtrl starts watching YouTube and Twitch for each one.

  2. YouTubeTwitch
    02

    IndieCtrl keeps watching

    New videos, streams, VODs and clips are found and matched - past coverage included - and each creator saved to your database.

  3. +$8,619 that day
    03

    Coverage meets sales

    Coverage lands on your Steam charts by the day, so you see which creators actually moved revenue.

Creator database

Planning your next launch? Find the creators to reach out to.

Discover the YouTubers and streamers who cover games like yours, ranked by reach, and build a contact database before your own coverage exists.

Explore creators

Questions

Coverage tracking, plainly answered.

How does IndieCtrl find who covered my game?+

Connect a game and IndieCtrl searches YouTube and Twitch for coverage of it, then keeps checking. New videos, streams, VODs and clips are matched to the right title and listed in full - and the creator behind each one is added to your own database. You don't set up alerts or paste in links.

How often does it check for new coverage?+

It runs in the background on its own schedule - YouTube is checked roughly every six hours and Twitch about every hour - picking up new videos, streams, VODs and clips incrementally, so fresh coverage keeps arriving without you refreshing anything.

Does it match coverage to the right game if the name is common?+

You get filters you control to shape what counts as coverage on YouTube, and a second layer of filtering keeps the wrong game out of your database. Occasionally a video that isn't quite relevant can still slip through - we work to keep that to a minimum.

Does it track Twitch VODs and clips, or just live streams?+

All three - live streams, their VODs, and clips that feature your games - so your game's Twitch footprint isn't just whatever happened to be live the moment you looked.

Can I see whether a video or stream actually drove sales?+

Coverage appears on your Steam sales and wishlist charts by the day it landed, so you can line a revenue or wishlist jump up against the videos and streams from that day. It shows the coverage that landed alongside the change - not a claim that one specific video caused it.

Am I missing coverage that's rolling in right now?+

Tracking keeps running in the background, so new videos and streams keep landing on their own - the feed comes to you instead of you refreshing it.

Which of my games are creators actually picking up?+

Coverage is tracked across your whole catalogue at once, so the title with the momentum is obvious at a glance.

Nothing about your game slips past.

Stop wasting time hunting your own coverage.

Explore YouTube and Twitch coverage tracking with demo data before connecting your own games.

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